WKLB
The Western Kentucky Little Britches Rodeo Association is a youth-focused rodeo event, providing a platform for young cowboys and cowgirls to showcase their talents in various competitions. Held in the heart of Kentucky, this association celebrates the passion and dedication of the next generation in rodeo sports.
ROLE
Market Research
Concept Development
Logo Design
Refinement
Final Deliverables
TOOLS
Adobe Illustrator
Designing Rodeo Magic
In the heart of Western Kentucky, where cowboy hats outnumber skyscrapers, lies a deep-seated love for youth rodeo. Western Kentucky Little Britches sought a logo embodying this spirit, one resonating both in the arena and beyond.
Drawing inspiration from the vibrant energy of the rodeo scene and the rugged charm of the Western landscape, I crafted a logo evoking thrilling rides, camaraderie, and timeless tradition. With country-western elements and illustrated rope motifs, the logo proudly symbolizes the essence of Western Kentucky Little Britches—more than a mere emblem, it's a piece of the community's heart, adorning cowboy hats and gracing arenas across the region.
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